& WEBSITE AUDITING
Search Engine Optimization (SEO)
Search Engine Optimization (SEO) isn’t a mystery, but with frequent changes in search engine algorithms and constantly changing best practices strategies to provide quality content that leads to higher ranking in search results you need a partnership with a team that is current and focuses on your site and business goals. A website that no one can find and doesn’t work with your business goals costs money to your organization. Our goal is to help you find a return in your online business presence (your site).An accurate audit of your current website is a good place to start with any marketing strategy. Search engine rankings are determined by more than content. If headings, tags, keywords, descriptions…are used correctly, that website may be doing you more harm than good.
Search Engine Marketing (SEM)
Search Engine Marketing (SEM) is one of many tools, if done correctly, can help you increase leads and meet your business goals. After SEO work has been implemented and your site is ranking well in the search results pages then what? Then it’s time to “close the deal”! Search engine marketing involves creating targeted landing pages and converting content and graphics to convert your PPC visitors to customers.