Internet Advertising | illumin8 marketing
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Internet Advertising

Bridge the Gap With Your
Customers Living in a Digital World

Collecting data about your customers is at the very heart of what we do as marketers, it’s our job to first identify and understand your customer’s entire journey from first touch to last-touch conversion or lack thereof, then report back strategies and recommendations to optimize your online performance.

Your Customer Visits are Your Single Greatest Asset

Why not use a data driven strategy and understand your shoppers behavioral and categorical tendencies while driving greater shopper acquisition, retention and sales.

Marketing and Advertising Strategy

The power to reach shoppers when and where they are most likely to engage.

Predictive Targeted Marketing

Targeted marketing gives you the ability to segment and target only the individual profiles, categories and behaviors that match your business objectives driving superior reach, relevance and results.  With direct access to hundreds of millions of online shoppers who live in a predictive digital world where leading brands anticipate what shoppers want, say or buy in real time to crate shopper experiences that drive growth, isn’t it time your marketing did the same?

Target Your Customers!

Reach them with
strategic internet advertising

Choose the Marketing Tools
to Achieve the Best Results for You.

Website Retargeting with Display Ads

Achieve superior performance with very little cost by driving consumers who are already familiar with your brand back to engage or shop on your website once they have left or moved on to another website. Retargeting is a great shopping cart abandonment tool which should always be turned on.

Geo-targeting

Target unparalleled relevance, reach and results with intelligent first party data driven campaigns.  This can be done by city, zip code, IP address or device and geo-fencing.  You may also target to a particular demographic segmentation age, race, gender, marital status, income, education and occupation such as Generation Z, Millennials, Generation X, Baby Boomers and Traditionalist Generation.

Search (PPC - Adwords®)

Once your SEO is optimized this is a recommended always on key performance driver.  When a search is conducted on Google, your ad will be eligible to appear based on the similarity of your keywords to the consumers search terms, as well as your keyword match types, such as a competitor name or search terms used to match your ad to sites in the network that are related to your keyword and ads.

Social Media Advertising

Social Advertising is an inherent necessity as the e-commerce industry continues its reign of retail-prominence.  Social advertising along isn’t a sufficient stand along solution and so determining which social platform, or combination of platforms is at the very heart of your first party data.  Choose any of the following social channels, Facebook, Twitter, Instagram, Pinterest, Youtube and Snapchat.

Pre-Roll Video

What are they?  A Pre-roll video is an ad that appears beside or before the search content results in 7,15 and 30 seconds ad flights. This ad format is an emerging market most popular with Generation Z and Millennials.

Ready to learn more and reach your customers?